On June 29th, we dove deep into the topic of circular digital solutions in our latest CIRCULAZE Virtual Trend Tour. Following a keynote by Lars Friedrich, Chief Sustainability and Incubation Director at SAP, start-ups Reflaunt and Circular in Motion presented their digital solution.
In a recent report by the Ellen MacArthur Foundation, it was estimated that the global adoption of a circular economy model could generate $4.5 trillion in economic benefits by 2030. Additionally, the use of digital solutions can help to optimize the efficiency of circular economy practices, such as through the use of predictive analytics to minimize waste in the production process.
Interested in learning more about digital solutions that can help to create a more sustainable and prosperous future for society and the planet? Then be sure to watch our virtual Trend Tour from June 29th to hear the pitches of our CIRCULAZE longlist 2022 start-ups!
Moderated by:
Keynote by:
The Startups:
Founder/s:
Felix Winckler, Philippe Benedetti & Stephanie Crespin
Located In:
London, United Kingdom
Reflaunt’s technology solution connects retail brands and their customers to multiple second-hand marketplaces.
What They Do: Reflaunt’s technology solution connects retail brands and their customers to multiple second-hand marketplaces. The technology enables brands’ customers to resell their fashion items in exchange for cash or shipping credits without leaving the brand’s website. Retailers are able to track insights and analytics on a dashboard and have control over product distribution.
Founder/s:
Leila Oksanen and Samuel Martinez
Located In:
Venlo, Netherlands
Powered by blockchain, Circular in Motion has developed a platform for circular materials buying and selling.
What They Do: Powered by blockchain, Circular in Motion has developed a platform for circular materials buying and selling. Their secure, certified, blockchain-enabled digital platform supports transparent, business-to-business interactions and commercial transactions throughout the whole value chain. Every step is certified, traceable and with recorded provenance.
